
If you are a Search Engine Marketer who realizes the importance of measuring and improving the rate of a campaign’s inbound phone calls then AvidTrak-Pro is an essential tool that must be kept in your SEM toolbox.
AvidTrak-Pro enables Search Engine Marketers engaged in PPC Advertising, or SEO Initiatives, to exactly identify and manifest the search keywords that result in inbound phone calls. By knowing exactly which search keyword and which search engine results in inbound phone calls, Search Engine Marketers are able to allocate budgets for their PPC
Advertising and SEO campaigns more efficiently. So how is this vital information obtained and delivered?
The heart of AvidTrak-Pro is an advanced, proprietary engine that uses sophisticated algorithms to dynamically allocate unique telephone numbers to specific keyword/phrases used by you in your paid and organic search marketing campaigns. These unique telephone numbers are placed automatically by AvidTrak-Pro on individual landing pages of the Search
Engine Marketing (SEM) campaigns.
An Example of how AvidTrak-Pro Works
When a web visitor enters a search query on Google, Yahoo or Bing, and then clicks on either a paid or organic search
results’ link (associated with an AvidTrak-Pro Client), AvidTrak-Pro automatically generates and places a unique trackable
telephone number on the landing page (and subsequent pages) which are served to the web visitor. When the visitor
calls the unique AvidTrak-Pro trackable telephone number, our software platform identifies and matches the call with
the search keyword that led to the inbound telephone call. The results of the match associating the inbound phone
call with the search keyword are maintained within AvidTrak’s database and served up to our Client on their demand.
AvidTrak-Pro Provides Complete Flexibility in Reporting
Search Engine Marketers will find the streamlined & actionable information contained within AvidTrak-Pro’s reports highly conducive to executing their tasks. All AvidTrak-Pro data may be viewed and analyzed in one place. The platform’s User Interface reports on:
AvidTrak-Pro may also be enabled to push its phone call conversion data into Google Analytics. These results may be viewed within Google Analytics with the Events section of analytics package.
AvidTrak Software as a Service (SaaS)
Companies that operate dedicated call centers to field inbound sales phone calls, financially benefit by deploying AvidTrak under a SaaS agreement. Typically, most AvidTrak SaaS licensees pay only a monthly fixed cost while incurring virtually no variable cost. Product maintenance and upgrades are included within the monthly licensing fee. Depending on the volume of site hits, dedicated, remote Linux Servers to host the call tracking software may be included with the licensing fee.
AvidTrak-Pro is Easy to Setup and Requires No Contracts
Getting set up with AvidTrak-Pro is easy and painless. Your CFO will be pleased to here from you that in deploying AvidTrak-Pro within your campaign(s), there is no minimum ad-spend required or for that matter the need for a long term contract. You simply pay us based on your usage of our service and may cancel anytime. There’s little risk involved in deploying AvidTrak-Pro with the potential for a very high payout.
If you are looking to stretch your SEM campaign budget and boost the rate of your inbound phone calls then introduce AvidTrak-Pro into your SEM campaign efforts.
Call us at: 1.866.613.5768
OR
Email us at: Sales@AvidTrak.com